APAC Executive Marketing

О команде

The APAC Marketing team's mission is to engage priority audiences through impactful and relevant programs that drive awareness, growth, and adoption of Stripe across the region. Our Executive Marketing function sits at the intersection of marketing, sales, and senior leadership — orchestrating the programs that build and sustain Stripe's most strategic executive relationships across Asia Pacific.

О роли

The APAC Executive Marketing role owns the suite of programs that connect Stripe's leadership with the region's most important business executives. This is fundamentally a program ownership and governance role: you will design the frameworks, playbooks, tooling, and processes that enable teams across Australia/New Zealand, Japan, Greater China, India and Southeast Asia to execute these programs with consistency and excellence — rather than personally executing every detail.

The programs in scope include

• Corporate hospitality — activating Stripe's global sponsorship portfolio to deliver premium relationship-building experiences for executives in key markets
• Regional Advisory Councils (RAC) — extending the impact of Stripe's global Customer Advisory Board into APAC priority markets (Japan, Greater China, AUNZ) through targeted councils that gather voice-of-customer feedback and deepen executive relationships
• Global Delegation Experience — leading the APAC chapter of Stripe's invite-only delegation to Sessions in San Francisco, from field-level nomination through white-glove program execution in partnership with Corporate Events
• Executive visit orchestration — ensuring that Stripe executives visiting APAC are strategically deployed, their schedules are full and high-impact, and all outcomes are consistently documented
• Executive profile elevation — partnering with communications and marketing to build earned thought leadership presence for Stripe's APAC executives through speaking, social, press, and subject matter authority positioning
• Executive intelligence — building and maintaining a structured database of the most important executive stakeholders across Stripe's priority and must-win accounts in each market, ensuring every program is engaging the right people

The ideal candidate brings a sales-aligned, account-centric approach to marketing — equally energised by designing and building programs as by running them. They are as comfortable in a quarterly business review as a marketing planning session, instinctively build critical paths and governance structures, and know how to move complex programs forward across a matrix of stakeholders without having direct authority over any of them. They can read an account situation, understand where an executive engagement creates real leverage, and work with a sales leader to prioritise accordingly. They are as effective influencing a regional sales director as they are coordinating with an executive assistant on a scheduling detail — and they understand that both matter equally to whether a program lands well. They bring the operational discipline to translate strategic intent into repeatable, scalable programs across markets as culturally and commercially distinct as Japan, Greater China, and Australia — whether that means building from the ground up or evolving what already exists.

Что предстоит делать

Program Frameworks and Governance

• Build scalable playbooks, governance models, and operating processes for each executive program that regional field marketing teams can execute consistently across markets
• Define program objectives, success metrics, and critical path milestones; maintain documentation and tracking standards across all programs
• Identify and implement AI tooling, agency partnerships, and delegation models to manage operational complexity without expanding headcount

Executive Intelligence and Database

• Define the eligibility criteria for executive stakeholders across Stripe's most important existing and must-win accounts in each APAC market — establishing a clear framework for who should be engaged through executive programs
• Build and maintain a comprehensive APAC executive database, drawing on first-party sources (sales nominations, CRM data, meeting history) and third-party sources (LinkedIn, industry data, event participation) to identify and verify the right stakeholders at each priority account
• Validate the database with regional sales leaders to ensure completeness, accuracy, and alignment with commercial priorities
• Tag and segment executives in Stripe's systems to enable easy access, filtering, and reporting — ensuring every executive program can draw on a reliable, current picture of who the most important stakeholders are across the region

Corporate Hospitality

• Own the strategy and governance for Stripe's sports and cultural sponsorship hospitality programs in APAC, aligning activation design to customer relationship goals
• Partner with brand, regional marketing leaders, and sales to define guest identification criteria, invitation processes, and on-site experience frameworks
• Build repeatable activation playbooks that regional field marketing teams can execute with minimal lift and consistent quality

Regional Advisory Councils

• Serve as the regional program DRI for the APAC RAC rollout across Japan, Greater China, and AUNZ, working in close partnership with the Global Executive Marketing lead
• Build and maintain the governance model, member selection criteria, communications templates, and program cadence for each market
• Partner with regional PMMs, sales leaders, and in-country GTM teams to shape meeting agendas; ensure each council delivers genuine two-way value for members and Stripe

Global Delegation Experience (Sessions)…

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